Elaine Shyu
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Conversion‑driven design blending luxury retail assets with seamless UX flows.
Client
One Kings Lane
Year
2021 - 2022
Deliverables
Campaigns
Digital
Emails
Role
Web Designer: Delivered high-velocity landing pages, emails, and paid social creatives for anniversary/white sales/BMSM promos, contributing to email redesign that lifted clickthrough rates by aligning creative execution with UX, copy, marketing, and dev teams.
Key Impacts
Contributed to CTR lift via email redesign
Drove sales conversions (industry 2.5-3%)
Delivered rapid promo assets
Brand: One Kings Lane (current site)
See all works
Furniture retail marketing + ecommerce design.
Daily deal campaigns across kids + fashion.
Illustrations, campaigns + brand design.
